Craig Kief’s work is an eclectic collection spanning many genres and styles. This variety has made him highly adaptable, and a perfect fit for a diverse set of directors and producers.
Most recently, Craig finished shooting the pilot and 23 episode first season of The Kids Are Alright for ABC. This period piece, set in 1972, tells the story of an Irish Catholic family with 8 kids growing up in changing times. He created a look that stands out on the network, one that is warm and appealing, but dramatic and bold with color and contrast
Prior to this Craig shot the pilot and all 13 episodes of the highly acclaimed dramedy Me, Myself and I from Warner Brothers and CBS. Though it was short lived, the series was a beautiful story about a mans life spanning 3 time periods – 1991 when he is 14, 2017 when he is 40, and 2042 when he is 65. This provided the opportunity to create 3 unique looks within the show to convey his situation in each time period through visual storytelling.
Previously Craig shot the pilot and first season of the hit comedy series The Mick for FOX, which was a unique challenge with every episode containing kids, stunts, special effects, visual effects, and cross coverage of every scene with 3 cameras – while still maintaining modeled beauty lighting that reflects the opulence and beauty of the wealthiest community in America.
The 2015/16 television season brought Craig's first network pilot and series, The Muppets for ABC. After his experience shooting several commercials for The Muppets, he was chosen to shoot the series in part because of the highly technical nature of the production. Every single shot was both a visual, and a special effect. The series broke new ground for the ensemble by photographing them in a kinetic style with as many as six cameras at a time that had never been done before.
Craig also shot the Andy Samberg starring film called ‘Tour De Pharmacy’, which is a mockumentary about the 1983 Tour de France – told through mixed media archival footage the filmmakers created. Craig shot with vintage video cameras to simulate the television coverage of the real Tour’s alpine ride from a variety of rigs including mini process cars, drones, and other tricks. He also shot Samberg’s HBO film ‘7 Days In Hell’ which has a similar mockumentary format in telling the story of the 2001 Wimbledon gone wrong.
Prior to and in between television series and films, Craig shoots commercials for clients such as Apple, Under Armour, Lucasfilm, Marvel, AT&T, Google, and many others. He’s particularly regarded for his naturalism, camera movement, speed, and visual effects driven work. He has also shot dozens of music videos, including Lovett's 'Eye of the Storm', for which he earned a nomination for best cinematography at Camerimage, and an article in American Cinematographer. Other projects of his have been covered in ICG, IndieWire, Post Magazine, and Cinefex.
Craig also occasionally shoots documentaries, such as the Emmy nominated CNN series 'The Sixties' and 'The Seventies’. Prior to working as a director of photography, he spent several years working as a commercial and indie film gaffer. He graduated from the Florida State University Film School, where he received an ASC award for cinematography for one of his student films.
Craig is experienced and comfortable with the latest technologies in all major camera and lighting systems, and has even been a consultant for major manufacturers.